Energy Risk Management: Protecting Your Business from Price Volatility
If you’ve been managing energy costs over the past few years, you’ll know just how unpredictable prices have become. Much of this shift has been driven by changes in gas supply, geopolitical conflicts, and the rapid growth of renewable energy. In this blog, we’ll walk through how you can manage energy risk and protect your business from sudden price swings.
While markets have stabilised somewhat since 2022, prices are still higher and far less predictable than many businesses were used to before. This means that volatility remains a strategic concern rather than a short-term anomaly.
The key drivers of wholesale energy market volatility
Energy markets don’t move at random. Several key factors regularly drive price changes, including:
- Supply and demand imbalances
- Geopolitics
- Policy and Regulatory Changes
- Regulations
- Weather and changing seasons
- Infrastructure constraints
How volatility impacts businesses
When prices fluctuate quickly, even well-planned budgets can shift. Sudden changes in demand or energy costs can make day-to-day planning much harder for your team. This unpredictability makes it harder to protect your margins and can force your business into reactive decisions instead of a proactive strategy.
Profitability
Let’s talk about one of the most significant concerns for businesses: protecting margins and remaining profitable.
Your margins start to shrink when input costs rise faster than you can adjust your pricing. These impacts can range from spikes in raw material or energy costs to unpredictable exchange rates, cost inflation, and operational inefficiencies.
The earlier you recognise and manage these risks, the easier it becomes to future-proof your operations and avoid unexpected financial pressure.
Competitiveness
Businesses risk losing significant market share when they overpay for energy due to a lack of strategy and inadequate protection from volatile wholesale markets. Without a risk management strategy or structured hedging, organisations can be caught off guard by sudden price spikes, eroding margins and reducing competitiveness. Competitors with stronger energy strategies can maintain stability, protect costs, and reinvest savings, leaving unprepared businesses struggling to keep pace.
Volatility isn’t just a procurement challenge anymore. It’s a financial and strategic issue that affects decision-making across your business. When energy risk becomes part of your wider business strategy, you’re far better positioned to protect margins and maintain long-term growth.
You should focus on the four pillars of price volatility protection: contract structures, risk and hedging strategies, market timing, and financial modelling.
Contract structures
One of the biggest decisions you’ll make when managing energy risk is how you structure contracts. Your energy contract is the tool that allows you to put your risk management and hedging strategy into action.
Most businesses choose between two main contract types: fixed or flexible, and each comes with advantages and disadvantages. Fixed energy contracts set the price of your energy based on market prices on the date you sign the contract. In contrast, flexible energy contracts allow you to purchase your energy requirement across multiple transactions throughout your contract duration, rather than relying on a single purchasing decision.
Some businesses seek to build hybrid structures, enabling them to manage volatility more effectively and balance market opportunity with stable budgets. A common hybrid structure involves incorporating longer-term energy Power Purchase Agreements (PPAs) into a flexible procurement strategy.
It’s vital that you carefully consider your energy contract’s capabilities to ensure it includes the features and flexibility needed to fully support and execute your risk management and hedging strategy.
Risk Management and Hedging strategies to manage market exposure
You might be wondering how you can protect your business from sudden price hikes without missing out on vital opportunities when the market falls. Many businesses choose a flexible procurement approach supported by a comprehensive risk management and hedging strategy.
A well-designed strategy helps you limit exposure to sudden price changes while still allowing you to benefit when market conditions improve. The strategy you choose should balance your cost stability and budget protection requirements with the opportunity for potential savings if market prices fall.
Your strategy should consider your product/service pricing structure, consumption expectations, and net-zero strategy.
Strong governance starts with involving the right people, from finance to procurement to operations. This means every decision reflects real operational and financial pressures. A collaborative approach supports effective monitoring and adaptation over time.
Market timing
Knowing when to act can have a huge impact on your business’s energy management strategy. Fundamental analysis helps you understand how prices may move over the long term, but it doesn’t always demonstrate underlying market sentiment . That’s where technical analysis can help, giving you insight into the best timing for your hedges.
Using technical analysis can help organisations time their energy hedges more effectively by identifying trends, price movements, and market momentum. By tracking indicators such as support and resistance levels or moving averages, buyers can make more informed decisions about when to lock in prices or wait.
Financial modelling
Identifying potential risks before they become problems can be highly effective for your business. A strong energy risk model can help you forecast loads, profile consumption, and simulate price scenarios.
A successful risk model should be built on evidence-based comparisons of risk and hedging strategies and their effects on performance.
Integrating an energy risk management framework
Combining all of these elements is where a strong energy risk strategy really starts to work for you. Here’s how each element works together in practice:
- The right contract will serve as the best framework to implement your hedging strategy
- The right hedging strategy enables you to mitigate risks whilst seizing opportunities
- Timing enables you to understand when to act for the best prices
- Modelling gives you access to data-driven insights into prices and demands
For the best results, you should carefully align your business’s risk management strategy with the overall business strategy. By having this deeper understanding, you can promote long-term growth.
Common challenges and how to avoid them
Even with a well-planned strategy, your business can run into challenges when managing energy risk. Here are some of the most common challenges and how to avoid them.
Over-focusing on price
We understand the pressure that you might feel to secure the lowest prices, but focusing only on price can increase long-term risk. In order to build resilience and maintain growth, you will need to balance price targets with the risk of market volatility.
Poor data quality
Poor quality data can be detrimental for businesses, as it leads to a lack of visibility and over-reliance. It means that decisions are often made with false confidence, which can undermine hedging strategies and increase risk.
Lack of a comprehensive energy risk management strategy
A disciplined approach to energy risk management enables you to turn volatility into a source of resilience and long-term value.
A structured risk management strategy combines contract design, hedging strategies, correct market timing, and financial modelling. These aspects allow for the following benefits.
- Improved profitability and market share
- Increased competitiveness
- Clear governance and more accountability
- Increased transparency
You should treat price risk as a strategic capability. Doing so leaves you better prepared for disruption and helps you sustain long-term value.
Are you looking for trusted support in the energy industry? Contact us for support with effective energy risk management, and we will be more than happy to help.